Privacy Policy for KapraDekho.com

Last Updated: 08 Sep 2025

At KapraDekho.com, your privacy is not just a policy; it’s our promise. We are committed to protecting your personal information and being transparent about what we do with it. This Privacy Policy explains how we collect, use, share, and protect your data when you visit our site, make a purchase, or interact with us.

By using our website, you consent to the practices described in this policy.

1. Who We Are
Our website address is: https://www.kapradekho.com. We are a passionate fashion destination dedicated to bringing you the latest trends in clothing.

2. What Personal Data We Collect & Why
We collect information to provide you with a seamless, personalized, and secure shopping experience.

Type of Data	Why We Collect It (Purpose)	Legal Basis
Identity & Contact Data: Name, email, shipping/billing address, phone number.	To process and ship your orders, manage your account, and provide customer support.	Performance of a contract.
Financial Data: Payment card details (handled directly by our PCI-DSS compliant payment processors). We never store your full card details on our servers.	To process your payments and prevent fraud.	Performance of a contract, Legitimate Interest (fraud prevention).
Technical Data: IP address, browser type, device information, browsing behavior on our site (via cookies).	To analyze site performance, prevent fraud, and improve our website’s functionality.	Legitimate Interest.
Profile Data: Purchase history, preferences, wishlists, product reviews.	To provide you with personalized product recommendations and offers tailored to your taste.	Legitimate Interest (to grow our business through marketing).
Marketing & Communications Data: Your preferences in receiving marketing from us.	To send you promotional emails about new collections, exclusive offers, and events (only if you opt-in).	Consent.

3. How We Use Cookies & Similar Technologies
We use cookies to create a smooth and personalized experience.

• Essential Cookies: Required for the website to function (e.g., adding items to your cart, logging in).
• Analytical/Performance Cookies: Help us understand how visitors interact with our site (using tools like Google Analytics). This data is aggregated and anonymous.
• Functionality Cookies: Remember your preferences (e.g., language, size selection).
• Targeting Cookies: Used by advertising partners to build a profile of your interests and show you relevant ads on other sites.

You can manage your cookie preferences at any time by clicking on the “Cookie Settings” link in our website footer.

4. How We Share Your Data (We Do Not Sell It!)
We value your trust. We never sell your personal data. We only share it with trusted third parties under strict conditions:

• Service Providers: Logistics partners (e.g., Delhivery, FedEx) for delivery, payment gateways (e.g., Razorpay, Stripe) for processing payments, email marketing platforms (e.g., Mailchimp) for communications.
• Legal Obligation: If required by law, regulation, or legal process.
• Business Transfers: In the event of a merger, acquisition, or sale of assets, customer information may be transferred.

All third parties are contractually obligated to keep your information confidential and use it only for the services we require.

5. International Data Transfers
Some of our service providers may be located outside of India. In such cases, we ensure your data is protected by relying on approved safeguards like Standard Contractual Clauses or ensuring the country has adequate data protection laws.

6. Data Retention: How Long We Keep Your Data
We only retain your data for as long as necessary to fulfill the purposes we collected it for, including to satisfy any legal, accounting, or reporting requirements.

• Active Accounts: We retain your personal data for as long as your account is active.
• Orders: We retain purchase information for 5 years for tax and warranty purposes.
• Marketing Data: We retain until you unsubscribe or withdraw your consent.

7. Your Data, Your Rights
You have clear rights over your data:

• Access: Request a copy of the personal data we hold about you.
• Correction: Update or correct any inaccurate data.
• Erasure (“Right to be Forgotten”): Request we delete your personal data.
• Objection: Object to our processing of your data, especially for direct marketing. You can unsubscribe from marketing emails instantly by clicking the “unsubscribe” link in any email.
• Data Portability: Request the transfer of your data to another service.
• Withdraw Consent: At any time, where we rely on consent to process your data.

To exercise any of these rights, please contact us at [support@kapradekho.com].

8. How We Protect Your Data (Our Security Measures)
We implement robust security measures to protect your data:

• SSL Encryption: Our website uses SSL encryption to secure data transmission.
• Secure Servers: Your data is stored on secure servers with limited access.
• Payment Security: All payments are encrypted and processed by accredited payment gateways compliant with PCI-DSS standards.

We regularly review our security policies and procedures to ensure your data is safe.

9. Children’s Privacy
KapraDekho.com is not intended for individuals under the age of 18. We do not knowingly collect personal data from children. If you are a parent or guardian and believe your child has provided us with data, please contact us, and we will delete it.

10. Changes to This Privacy Policy
We may update this policy to reflect changes in our practices or for legal reasons. We will notify you of any material changes by posting the new policy on this page and updating the “Last Updated” date.

11. Contact Us
For any questions, concerns, or requests regarding this Privacy Policy or your personal data, our dedicated Data Protection Officer is here to help.

Email: support@kapradekho.com

12. Shipping & Delivery Information
To provide you with a transparent shopping experience, we include our shipping and delivery details here. For a comprehensive overview of our processes, timelines, and policies, please refer to our dedicated Shipping & Delivery Policy.

• Processing Time: Orders are typically processed and handed over to our shipping partners within 1-2 business days after payment confirmation.
• Delivery Timeline: Standard delivery times within India typically range from 3 to 7 business days after dispatch, depending on the destination. Delivery times may vary during sale periods or due to unforeseen circumstances.
• Shipping Partners: We partner with trusted logistics providers like Delhivery, FedEx, and others to ensure your order reaches you safely and on time.
• Tracking: Once your order is shipped, you will receive a confirmation email with a tracking number to monitor your package’s journey.

Please note: This website update, including the integration of a full Shipping & Delivery Policy page, is currently in progress. We anticipate this update to be completed within the next 7 days. If this timeline changes, we will proceed with the launch and incorporate the full policy page immediately upon its completion.